Imagined by the aden + anais creative studio, our highly-curated white label collection offers a fresh aesthetic for the modern parent with an eye for design.
Our silky soft muslin swaddle blanket combines breathability and versatility with oh-so-soft viscose made from bamboo, making it the most luxurious fabric to use on your baby's delicate skin.
The White Label Collection can be found in selected boutiques and specialist retailers throughout Australia.
Our muslin is pre-washed so it's super soft from the start and stays that way wash after wash. Created by a mum on a mission to comfort babies in the best way possible while making parents' lives simpler, our award-winning original swaddle continues to set the standard worldwide.