The Red & White Stripe Bib apron is a premium Full length Full Bib apron.

This wooden multi-activity cube toy is designed to help develop essential early learning skills in children. There are nine colorful geometric blocks on one side; on the opposite side is an interesting maze; on the right side there are five flower turn plates with gears.

aden by aden + anais burpy bib’s patented design is designed to double as a bib and burp cloth. Drape it over baby’s shoulders and snap it at the back for a full-coverage bib or place it over your shoulder for a no-slip burp cloth. Machine washable, the burpy bib stays soft wash after wash.

With colors selected to accent today's contemporary looks, these thick shag rugs are soft and plush. These shag rugs are hand-tufted of super-soft, yarns that will not fade or bleed creating a rug rich in texture and ideal for today's design-centered lifestyles. Each rug blends chunky thick and shiny thinner strands of yarn, for a hefty feel and a dazzling look. Better yet, these shag rugs are made with the latest non-shedding fibers, making daily maintenance a breeze. Choose from a range of the latest neutral contemporary tones. Inviting and stylish, these rugs offer a terrific modern look to any décor.

This fun collection of kids’ rugs is made for both education and play, while being highly decorative with its pastel tones and designer patterns. Its sturdy construction will ensure durability, as its thick and dense pile offers protection while the kids are at play. This collection is machine-knotted in Turkey from heat-set polypropylene frisee fibre, with a non-shedding and anti-static pile.

The ZURI High Chair is a multi-functional high chair made of sleek beech wood and sturdy hygienic food grade PP material. Featuring a removable and adjustable tray that is easy to operate and makes cleaning easier than ever – a simple wipe is all this highchair needs or remove the tray and wash at the sink. The removable footrest and comfortable padded seat ensures the most comfortable fit for your baby at the family table. Plus, the it has a storage basket for bibs, cutlery and bottles.

Imagined by the aden + anais creative studio, our highly-curated white label collection offers a fresh aesthetic for the modern parent with an eye for design.
Our silky soft muslin swaddle blanket combines breathability and versatility with oh-so-soft viscose made from bamboo, making it the most luxurious fabric to use on your baby's delicate skin.
The White Label Collection can be found in selected boutiques and specialist retailers throughout Australia.
Our muslin is pre-washed so it's super soft from the start and stays that way wash after wash. Created by a mum on a mission to comfort babies in the best way possible while making parents' lives simpler, our award-winning original swaddle continues to set the standard worldwide.

These sateen fitted 300 thread count sheets are available in both 100% cotton and 100% organic cotton. Tailored for Bloom & standard USA sized cot-beds. Machine washable.These sateen fitted 300 thread count sheets are available in both 100% cotton and 100% organic cotton. Tailored for Bloom & standard USA sized cot-beds. Machine washable.